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If you could wave a magic wand and have your practice just how
you wanted it, what would it look like?
Would your production be up by 10%? 50%? 200%? Would you be more
relaxed and confident in the office? Would you cut back your hours?
I have taken my practice from a dead start to $600,000/yr, then
to $1.5 Million/yr then $3 Million and right up to $6 Million a
year! I have taken my personal productivity from $200/hour to over
$1000/hour.
I have taken my work load from 7 days a week to 6, 5, 4, 3 and
now 2 days a week.
I have cut out seeing kids, perio and ortho. Now I just do the things
I love to do.
Plus, I still own 100% of the practice. I am not someone who used
to do it or never did it. This is current material that works today
in a typical middle class neighborhood.
I have studied the material of the top management experts, both
dental and non-dental. I have tried everything. I have made every
possible mistake. I have had key staff leave at the worst possible
time. I have had associates try to steal their patient list. I have
taken on way more debt than I needed to. I have hired the wrong
people. I have been ripped off.
But after awhile, and a lot of trial and error, you get a good
read on what works. Bit by bit you learn how to protect yourself
from the bad stuff, and increase the good stuff.
So; you’ve waved your magic wand. What’s better in
your dental practice now than it was before?
Are you earning more money? Robert Kiyosaki the author of Rich
Dad/Poor Dad says there are problems of not enough money and problems
of too much money, but the problems of too much money are far better.
Money gives you options. That is the main reason more is better.
Options like the kind of house, car, schools for your kids, vacations,
investments, retirement, etc.
How about your work schedule? Do you have time for the really fun
stuff in your life? Do you ever have time to do just nothing? Time
to think? Time to read? Time to catch up on that pile of journals
beside your desk?
What about your health? Do you have time to exercise? To read about
what you should eat and do to stay healthy? Are you under a lot
of stress? Do patient demands create anxiety in you? I know a dentist
you worked all day wearing his heart rate monitor and his heart
rate was off the scale almost all day.
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